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Building A Data Driven Digital Ecosystem

Inspired by the entrepreneurial spirit of our founders, airasia digital leverages the group’s extensive data and other assets to create an ecosystem of businesses that would touch us in our everyday life. 

Data

airasia sits on a wealth of data accumulated since its inception and data has arguably become one of the most valuable commodities in today’s digital economy. By bringing together a team of data experts, airasia digital launched Data Centre of Excellence to better extract value from this data and accelerate the growth of their portfolio of companies as well as the rest of AirAsia Group with higher efficiency.

Governance

supports and provides advice on process, policy and best data practices to improve security and overall operations.

Insights

real-time data platform for analytics, experimentation, dynamic configuration and enhanced backend stability.

Machine Learning

facilitates ML-based prediction and forecasting with greater accuracy to enable better decision making.

Optimization

Analytical modelling that allows businesses to maximize sales while reducing costs through efficiency.

Research

Long term data science initiatives through collaboration and joint research with external parties.

Companies

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The airasia Super App

Asean’s fastest growing super app. All in one platform with a growing number of Travel and Lifestyle offerings for everyday needs and access to vast amounts of data to provide customised offerings for their customers

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Lifestyle Rewards Platform

BigRewards provides a comprehensive lifestyle offering beyond travel for over 26 million members and through more than 300 corporate partners throughout Asean and beyond. 

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Asean Challenger Bank

BigPay aims to democratise financial services across Asean by providing great value financial products such as multi-currency e-wallet, remittance services and lending. 

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Connecting Asean with logistics

Tech-enabled regional logistics service provider with the capabilities to enable 24-hour cross-border door to door deliveries by leveraging AirAsia and interline partners’ wide network.

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Vertically integrated Agro-Food platform 

airasia farm provides an end-to-end agriculture ecosystem through technology and logistics capabilities.

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Tech Academy for the masses

One-stop tech, leadership and innovation academy launched in partnership with Google Cloud to help produce the next generation of tech talent across the region.