Adina Zainin

Head of Communications

Passion for collaborating, communicating and connecting with people

Adina joined AirAsia Digital's communications team in May 2021, where she is responsible for leading the development of strategic communications and elevating the profile of the company.

She has 25 years of extensive and diverse experience from communications, funding, people development and sustainability. Adina was the  pioneering employee of Malaysia Digital Economy Corporation (MDEC) and Cradle Fund , Malaysia's start-up funding provider as the  VP of Channels & Partnerships. She is  mission driven and a key enabler for rapid growth of startup companies.


Previously, Adina helped  build sustainable foundations for education and hardcore poverty during tenure in Khazanah Nasional. She was also in CIMB Asean Research where she helped to pull together key regional businesses to promote the  ASEAN Integration agenda. Prior to joining AirAsia Group, Adina was with a leading telco to set up their regional sustainability framework and programmes.

Adina holds a BSc in Industrial Psychology and Organisational Communications  from the Western Michigan University, Kalamazoo, Michigan, U.S.A.

Other Team Members

Aireen Omar


Teh Mun Hui

Chief Financial Officer

Lye Kong Wei 

Chief of Data Science

John Cheing

Head of Investments

Celia Lao

Head of China

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Attila Emam

Head of People

Jun Ho Bae

Investment Manager

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Zhen Jian Lim

Investment Manager